Flying The World’s Population: How Qatar Airways Soared To The Top Via Word-Of-Mouth

The government-owned, five star, consistently well-rated and much-praised airline,“Qatar Airways,” stands out, not just among airlines in general, but among Middle-Eastern airlines, which are regarded as some of the best in the world. Moreover, Qatar has achieved this enviable position not because of sophisticated advertising, but because actual fliers, When asked if they would suggest flying Qatar to friends and family, were overwhelmingly positive, generating great verbal endorsements for the airline. Nor did it hurt when Spain’s notoriously anti-sponsoring football team broke precedent by publically using the Qatar name.

Key Takeaways:

“For all the bigotry and stereotyping Middle-Easterners face when flying, it seems deliciously appropriate that for the past decade, the world’s best airlines have been Middle-Eastern.”