Content marketing is necessary for most new businesses entering a market for these five reasons! Without brand equity, you need the help that content marketing can afford in establishing credibility, developing a traffic stream, growing your contact list, explaining your value proposition and building your digital market foundation. Through these your content marketing can be…
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Why Brand Principles Supersede Brand Values
The principle of your brand is more important than its values and you should stick to it at all costs so as not to alienate customers. They watch that sort of thing when deciding which companies to patronize. This gives reasons why principle is paramount. It is great business advice. Key Takeaways: Many brands seem…
6 Personal Branding Rules to Being Popular and Profitable
If you want to brand yourself these rules will help you. Creating your own brand can be tricky because a lot can go wrong. You need to make money and the best way to do that is to get your brand known. Popularity is going to insure you have enough customers and income. Key Takeaways:…
You Need to Have The Heart of Hospitality to Create a 5-Star Hotel Experience
Creating a good hotel for your guests isn’t something you can really learn from a book. You can have the best ever business sense and this still won’t help you. You have to have the heart for it since it involves caring for others and making them feel welcome and at home. Key Takeaways: In…