If you want to brand yourself these rules will help you. Creating your own brand can be tricky because a lot can go wrong. You need to make money and the best way to do that is to get your brand known. Popularity is going to insure you have enough customers and income.
- When you have a large following, you should be able to build a profitable company, but you need a solid business model behind the glitz.
- Just be sure that you offer amazing value to your followers if you want them to open their wallets for you.
- I tell people to always imagine how their business would look if one or all of their social media sites disappeared tomorrow.
“One of the things that frustrates me to no end is when entrepreneurs strive too hard to build a personal brand or become an influencer before they work on building a company. We go into business to be profitable and make lives better.”