How far will adds infiltrate into new technology? Voice activated-technologies currently are add-free, but with increased use, it is certain that adds will become part of the norm. Advertisement in voice-activated technology will push us to decide to what extent adds are useful in our day-to-day lives, and to what extent they are intrusive.
- Echo and google home will soon be a great place for advertising,
- You can order a pizza, and the device will for right now only select dominoes pizza since its the only pizza place advertising with them, You can also get a ride from uber and figure out if you want tickets to a game,
- you can order food from amazon and have it delivered
“The manufacturers of voice-enabled devices will have a huge opportunity for monetization if consumers are willing to delegate the merchant selection process to these devices.”