Summer is finally upon us and with it comes a thriving retail season. Summer has traditionally been a good time of the year for brands. People approach the season with a zeal. Some overhaul their wardrobes, others make travel plans or look to have new experiences to make good memories. This provides brands with an…
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5 Social Media Trends to Capitalize on in 2021
Social media is an incredibly powerful tool. Changemakers across the globe rely on its power and reach to make the world a better place. People use it to be entertained and stay in touch with their family and friends. The numbers don’t lie. More than 3.6 billion people were using social media worldwide. This…
What Is TikTok Marketing + Tips To Harness Its Power
TikTok has only been around for a couple of years but it has quickly become one of the most powerful platforms on the internet. Its popularity really took off during the pandemic when people were forced indoors. The snackable video format provided them with an opportunity to get creative. For viewers, it meant that…
10 Strategies to Make Sure Your Email Newsletter Gets Opened
With so many different marketing channels available now, it’s easy to feel that email has no place in modern strategies. Many feel that email is outdated. It’s certainly been around for far longer than any of the dominant social media networks. The fact remains that email is not dying and is, in fact, incredibly…