Quora Question & Answer site is a social media platform and search engine that provides valuable discussions on various topics. Quora is the social network of Question & Answer sites. While other sites are highly visual, Quora is not. Users go there specifically to ask, answer or read questions, a lot of them. According to…
Mega
Steps to Promote Your Ecommerce Promo Codes on Social Media
What is coupon marketing? Coupon marketing is about the use of promo codes, vouchers and discounts to attract and retain customers, taking advantage of customers’ interest in saving money on purchases. Coupons can take various forms, they can be public codes (BLACKFRIDAY) that a specific target group can use or personalized, unique promo codes (valentines19503)…
Klaviyo or Mailchimp: Which One’s Right for Your Marketing Tech Stack?
Segmenting and automating brand emails takes tools, though. Especially in the e-commerce sector, companies aren’t just composing emails to customers in Gmail. Most of them use email marketing software like Mailchimp or Klaviyo. But these two tools have different features, price points and ideal use cases. So, which one is right for you? The right…
MarTech or Marketing Technology Architecture
Mapping the journey of customer interactions with your company encompasses analytics and personalization. By mapping user flow, from website to landing pages to subsequent pages, an idea is formed whether your goals are aligning with actual user experience. (Are they going to pages that have low value simply because of the way our navigation is…