Early April marks the beginning of music festival season in the U.S. With Texas’s South by Southwest and Florida’s Ultra Music Festival wrapped, and California’s Coachella just days away, it’s a good time to take stock of where America’s most popular music festivals are held. Last year, California, Florida and New York led the nation…
Commentary
Employees as Social Advocates: It’s a Two-Way Street
One of the biggest hurdles in getting people involved in an advocacy program is convincing them that there’s a personal benefit. Before you introduce a formal or informal program, you need to answer the frequently asked question, “What’s in it for me?” The best way to do this is by not only communicating but also…
How Resilient Company Cultures Ensure Business Continuity
Company culture is the personality of a company. It defines the environment in which employees work. Company culture includes a variety of elements, including work environment, company mission, value, ethics, expectations, and goals. Company culture is important to employees, because workers are more likely to enjoy their time in the workplace when they fit in…
How One Airline Brand Bucks The Trend When It Comes To Customer Experience
One has to wonder what airline executives were thinking when they began eliminating in-flight service, charging for baggage, adding extra fees, charging more to sit with a family member or associate, and adding an extra charge based on a customer’s size. These policies and the anti-consumer attitude they convey, have driven the customer experience on…