Businesses of every size should include social media marketing as part of their overall marketing plan, and video needs to be central to that strategy. Video is highly engaging for viewers, and is now the media format that is most consumed and shared on social media. In fact, by 2022 online videos will make up…
Video Marketing
7 Tips to Do More (and Better) Video Marketing for Your Business
As a small business, you are always searching for ways to make the most of your marketing budget to expand your reach and boost sales. No marketing strategy is complete without video marketing, but it can be hard to know where to start. Whether you need to create your first video marketing strategy or improve…
How to Tell a Unique Story
In order to tell your brand’s unique story it’s important to deviate from simple blog posts and regular forms of content. Your story is a compilation of all that you do and all that you are. It starts with your idea, your business card, your website, and every product that you put out there. It…