Two-thirds of Americans are more likely to buy a product after seeing a referral from a friend on email or social media. Some 82 percent of Americans actively seek out recommendations from their networks when preparing to make new purchases. For a small business, statistics like these show that there are big benefits to referral…
Referral Marketing
5 Referral Marketing Mistakes You Can’t Afford to Make
Avoid Making These 5 Referral Marketing Mistakes Referral Marketing is extremely popular today – and rightly so. It’s an incredibly effective means of leveraging existing customers to acquire new ones that’s both cost-effective and high returning. But do you know what you’re doing? Correcting a few simple mistakes could mean the difference between success and…