Transform Your Marketing, and Your Business, And Get Serious About Growth!

Customer Growth System Coaching Program is a 12-week engagement for business owners with a small marketing team, who want to increase revenue and accelerate growth.

Most business owners like you find marketing exasperating, yet you know it is crucial for your business to grow.


High-growth companies understand that consistent marketing success requires a systematic approach, one that is based on a solid marketing strategy.

Does your marketing lack a focused marketing action plan that provides a clear blueprint for growth?

Do you feel your current marketing is struggling to stand out from your competitors?

Does your marketing feel like a roller coaster, resulting in unpredictable sales?

Are you concerned about your marketing being pushy or sleazy, resulting in no marketing at all?

Are you concerned that your marketing is not profitable, lacking a positive ROI, resulting in burning cash unnecessarily?

  • Is it time your business moves beyond one-size-fits-all marketing training?
  • Do you need marketing advice that is specific to your business?
  • Do you need in-depth and ongoing help from an experienced marketing professional with the ability to generate big ideas?
  • Are you looking for the peace of mind that comes from knowing there is someone who has your back whenever a new problem arises?

If you answered yes to some of the questions above and you want your business to grow, then the Customer Growth System Coaching Program is for you. While most business owners understand that they need help in the marketing department, they do not think they have the resources to hire an expert capable of creating a predictable growth framework. After all, a Chief Marketing Officer (CMO) can cost between $250k to $500k in salary, and that is if you can even find someone that fits into your organization.

During the Customer Growth System Coaching Program, you will learn about a unique framework for growth, one that will put you on a path to predictable growth.

Then you need someone with the skills, the expertise, and most of all, the experience to help you steer the marketing ship in the right direction. You need someone who knows what to do because they have done it before. You need someone capable of training and empowering your team to execute your vision flawlessly.

You need the Customer Growth System Coaching Program…

The Customer Growth System Coaching Program is more than knowledge, it is about execution. During the 12-week engagement, we work one-on-one to build a predictable growth system for your business, including:

Nail Your Who

Get laser-focused precision on your ideal customers, and what drives them to convert.

Pinpoint Unique Goals

We will create a custom growth scorecard that tracks metrics that matter and highlights all the hidden opportunities for growth. Get crystal clear where to set goals unique to your business for predictable growth.

Identify Bottlenecks

Gain clarity on how customers are acquired and how your business can grow. You will see EXACTLY where the bottlenecks are in your marketing and figure out how to clarify your messaging.

Slay the Shiny Object Syndrome

Design a custom 90-day marketing action plan that focuses your business objectives, slays the “shiny object syndrome”, and ensures the right projects get executed in the right sequence.

Increase Revenue

Build a marketing and customer acquisition process that works on autopilot so that you can focus on growing your business at the pace you want…all this is what you will have in 12 weeks.

Meet Your Guide Ray L. Perry

Ray L. Perry is a marketing consultant, business advisor and author. From the very first conversation you have with Ray, you will quickly discover that he speaks completely differently than most marketing people. Ray will ask about your business processes. He will ask about your sales team’s level of training. He will ask about the people from top to bottom in the organization and how well they understand where you want to go as a company.

Typical marketing consultants do not ask those kinds of questions, but they are the kind that Ray has been asking as the Chief Marketing Officer of MarketBlazer, Inc. for nearly 20 years.

Ray’s mindset to work with the entire company also serves him well as a true business advisor for high-level organizational challenges such as creating better business processes – which may have nothing to do with marketing but have everything to do with focusing on your ideal customer’s needs.

It speaks volumes of Ray’s deep marketing knowledge that he has taught the highly technical disciplines of marketing strategy and lead generation with sales funnels to other seasoned marketing consultants as part of an international marketing consultant training organization.

Benefits of Working with Ray L Perry

Why do most people hire Sherpas when they climb Everest?

Not only do Sherpa’s carry oxygen bottles, water, and food…they are responsible for two of the most important aspects of a successful climb – navigation and highly technical climbing skills. They serve as guide, porter, butler, motivational coach, and a lifeguard all at the same time.

In other words, those who climb Everest need a guide who has been there before, can show them the way, and lead them to success.

Ray will be there to hold your team accountable and keep them on track. Ray will be there to help find a short-cut to success, connect the dots, drive your team directly towards success, and ultimately give them a kick in the pants when needed. Ray is there to bridge the gap in your team’s knowledge and provide accountability they need to actually execute. Working with a talented marketing coach is your first step toward explosive growth for your business and establishing a predictable and profitable marketing machine.

Here Is What You Get with Customer Growth System Coaching Program

The Customer Growth System Coaching Program is a guided process to audit your current marketing strategy, identify bottlenecks, opportunities, and the metrics that matter, and develop an action plan to improve strategy, increase engagement with your ideal client, and grow your sales!

The objective of the Customer Growth System Coaching Program is to develop a marketing strategy and a marketing action plan to execute against that strategy, broken into three phases; Build, Optimize, and Accelerate.

Build Phase

We will use this time to get a holistic view of your current marketing processes and begin to identify areas for optimization. The goal for this phase is to set a growth plan in writing, and define what success looks like over the next two months. We will:

  • Get laser-focused precision on your ideal customers, and what drives them to convert.
  • Build out the sequence your ideal customers take as they interact with your brand.
  • Identify the key metrics that affect how you’ll get your business to scale.

Optimize Phase

We will use this time to optimize the various stages of the customer value journey for a greater impact on sales. The goal for this phase is to prioritize optimization tactics based on the highest level of impact. We will:

  • Identify your customers’ “Ah-ha” moment that gets them excited about what you have to offer.
  • Develop a process to convert leads into prospects, and prospects into customers, in a predictable and scalable way.
  • Define, rate, and prioritize different opportunities within your marketing strategy.
  • Create a specific, measurable action plan to improve 3 key metrics that will help scale your business.

Accelerate Phase

We will use this time to review progress and continue to scale using tools and tactics custom tailored to your specific business needs.

Here Is How It Works

We will meet together on 12 weekly coaching calls that are designed to break through barriers, keep you focused, and give you a kick in the pants when you need it.

Step 1: Customer Acquisition Audit

We'll help you audit and document your customer journey so you'll finally have clarity on how customers are acquired and how your business can grow.

Step 2: Scorecard Buildout

We'll work with you to build a proprietary Growth Scorecard that tracks the metrics that matter, and highlights all the hidden opportunities for growth.

Step 3: 90-Day Marketing Plan

We'll work together to design a custom 90-Day Marketing Plan that focuses your activities, slays the "Shiny Object Syndrome", and ensures the right projects get executed in the right sequence.

Who We Can Help

To be a good fit for the Customer Growth System Coaching Program and implement our predictable growth process into your business, you do need to meet some strict (but reasonable) criteria.

You must have a product or service to sell.

We are not going to help you come up with a business idea from scratch. If that is what you need, then sorry, but this program is not going to be a good fit.

You must be willing to fail.

If you are going to be in this coaching program, you need to leave your ego at the door. Not everything will work the first time, trial and error is sometimes required.

You must have the time set aside to implement.

Do you have one to two hours a day set aside to actually implement the strategies we prioritize together? If not, then you likely will not find success with this, or any other coaching program.

Here’s What I Want You to Do Next

If you meet the criteria above and would like to further discuss implementing the Customer Growth System Coaching Program into your business, then we will happily set aside some time for you.

Here is how the process works:
1.) You will need to fill out our coaching questionnaire. Do not worry, it is simple and unobtrusive. We just need to know what you are selling, get an idea of what you want to accomplish, and so forth.

2.) Submit your “I’m a real person” deposit of $495.

Don’t worry, I could care less about your $495…..I’m just using it as a “filter” to keep the time-vampires at bay. I will give it back right after you hang up (unless you decide the Customer Growth System Coaching Program is the right fit for you – and in that case, we will apply it to your balance).

Once you have made your deposit, I will email you to set up a time to chat.

Your initial call will be about 20 minutes, during which we will review your goals, answer any questions you have, and make sure the Customer Growth System Coaching Program is the right fit for you.

If it is, I will explain pricing and all the options.
If it is not, I will return your deposit as soon as we hang up.
So, you literally cannot lose.

Customer Growth System Coaching Program
Is Unlike Any Other “Training” Program You have Experienced BEFORE

Let’s talk about what Customer Growth System Coaching Program is NOT:

  • The Customer Growth System Coaching Program is NOT another course.

Yes, there is content and training, but at its heart, this is a coaching program where we will drag you, kicking and screaming if we must, across YOUR finish line.

  • The Customer Growth System Coaching Program is NOT one size fits all.

We will start by building a custom 90-day marketing action plan for your business, and then help you choose the specific projects and activities to accomplish YOUR stated goals.

  • The Customer Growth System Coaching Program is NOT another hack or tactic.

Yes, we will give you access to our custom frameworks and workshop materials, but the goal of this program is to SLAY the shiny object syndrome…not encourage it.

So, if what you have tried in the past has not worked, and you are ready for something different, then the Customer Growth System Coaching Program is for you.

The Customer Growth System
Is an Investment in Growth

Typically, programs with this level of access and 1-on-1 support come with a steep price tag attached…we know companies with group masterminds that charge $30,000 per year.

But do not worry, the Customer Growth System Coaching Program is nowhere near $30,000.

And again, this is NOT just another workshop or training course. This is a hands-on coaching program where I work directly with you and your team to:

  • Build a custom, scalable marketing machine
  • Breakthrough YOUR specific bottlenecks and barriers
  • Hold you accountable to achieving your 90-day marketing action plan

…and, most importantly, CREATE a predictable sales framework.

This is unlike anything you have ever tried in the past, which is why it will work better than anything you have ever tried in the past.

100% No Risk Money Back Guarantee

The Customer Growth Machine Guarantee.
We are so confident in our abilities to help you take your business to the next level that we back all of our marketing programs with a NO RISK MONEY BACK GUARANTEE.

If you are not satisfied, for ANY REASON, after the first session working with the Customer Growth Machine Program, we will refund 100% of your marketing program payments.

We only have one request; that you simply tell us how we could improve our services to better suit your needs and/or meet your expectations.

This guarantee applies to all of our marketing programs.

That’s it. No Risk. No Worries.

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