Marketing Guides eBook Series – Foreword by John Jantsch

A commitment to life-long learning is the hallmark of any truly committed entrepreneur.

by John Jantsch
Author of Duct Tape Marketing, The Referral Engine and Duct Tape Selling

John Jantsch | Duct Tape Marketing | Ray L. Perry
Since you’ve opened this guide I’m guessing you want to grow your business, get better at marketing or maybe just figure out how to acquire that first customer.

So, first off – congratulations. A commitment to life-long learning is the hallmark of any truly committed entrepreneur.

But make no mistake there is more information available than time to consume it and it’s very important that you take in a steady diet of practical information created by those that have been where you’re trying to go.

This guide certainly meets that criteria.

I know the author of this guide personally and have seen his work first-hand. He not only consistently delivers results for his clients; he has been very generous in sharing his knowledge by way of training fellow members of the Duct Tape Marketing Consultant Network. I think this speaks volumes because it allows me to confidently assure you that you are about to read some pretty good stuff.

Ray L. Perry is a rock star marketing professional in the Duct Tape Marketing Consultant Network. As a Master Marketing Consultants he:

  • Has completed my intensive training program;
  • Participates in ongoing marketing training and mentoring;
  • Has exclusive access to an arsenal of proven tools and methodologies;
  • A member of an elite, fast-growing global network of talented small business marketing consultants;
  • Is certified to install the Duct Tape Marketing System.

At Duct Tape Marketing, we teach that strategy before tactics is the key to creating a winning, high ROI marketing plan. Getting your strategy right from the get-go is the only way to create a web-centric, inbound marketing platform that will consistently draw ideal customers to your doorstep.

Once you get the right strategy in place, however, tactical execution is the only way to ensure that your marketing plan will produce results.
The Marketing Guides series, is broken down into logical eBook chunks, and in a practical, easy-to-read format. Each eBook in this series will give you – the business owner – the education you need to understand and apply an important tactic to your business.

I highly recommend this eBook and the entire Marketing Guides series. Read this eBook, apply what you learn and there is no question your business will generate more business and more leads. Period.